Meet Author/Editor Patti Giordani

Tags

, , , ,

giordani-headshot2

GLVWG author, Mitzi Flye, took the time to interview Patti Giordani, one of our presenters at the The Write Stuff Writers Conference™ on Saturday, March 25, 2017.  Patti has been a long member of GLVWG, as well as a Copy Editor for the annual GLVWG Write Stuff Anthology.

**********

MF:  For some reason, the GLVWG Conference Committee thought I should interview Pattie Giordani. Maybe it’s because I’ve known her all of her life (and dumped her out of her baby carriage). Thank you for allowing me to interview you (she’s touching me!). I will be nicer to you than I was when you were 8 and I was 12.

***

  MF: You have quite a varied background in editing, including being an editor of a nonprofit organization’s magazine and assistant features editor at The Express-Times daily newspaper. But you’re also a writer. Which do you find most rewarding?

PG:Thank you for doing this interview with me! (No one made me say that. LOL) As for editing vs. writing—I find both rewarding. As you know, I’m a Libra so I tend to look at both sides of a question. As an editor, I enjoy helping other writers shape and improve their work. And the most rewarding part is when an author says I made the work better. But I do think my scale is tipped toward writing, because I’m nosy! I’m interested in people, what they do, what they love, their backgrounds, their aspirations—you get the idea. I’m also interested in businesses, places, things, history, and many other topics. Researching and writing articles helps me delve into subjects I might never otherwise have the chance to learn about.

MF: You’ll be presenting workshops on writing features and writing the personal essay. Which is your favorite to write?

PG: That’s difficult to answer! Again, I like to learn about different topics and interview interesting people. But I also have a lot to say—don’t we all? Writing personal essays connects me with strongly about, it can resonate with readers in a profound way.

MF: How does your background in editing help your writing, or does it hold you back?

PG: I think being an editor has enabled me to get to the heart of an article faster, to see what pertinent slant should be and how to proceed with research and interviewing. I am also pretty good at putting all those pieces together to appeal to the readers of the publication. Being an editor does hinder the writing process—as we all know, it’s tough to turn off that inner editor! Although I’m not writing much fiction these days, it’s more difficult for me to suppress my editor instincts when I’m writing fiction.

MF: I know you’re a long-time GLVWG member (I will also take credit for doing that to you). How have you seen the group and the conference change over all these years?

PG: Yes, and thank you for that! I distinctly remember coming to my first meeting and attending GLVWG’s first conference—such a great experience. Of course, the group, as all groups do, has evolved and grown over the years. Early on, there were monthly meetings and the conference, and for some years, a holiday luncheon in December. Over the years, members joined, some left—and new members started new and interesting programs. Now there are a myriad of offerings for members and nonmembers: the Writers Café, P.M. workshops after the monthly meetings, a conference blog, preconference workshops, and other programs, such as Get Writing, Get Published, Battle of the Books and other free presentations.

MF: When did you start your writing career? (I know the answer to that one, so don’t fib!)

PG: So I guess you remember the one-page Lyon Ave. newspaper I wrote, edited, printed (in marker, LOL) and distributed back in the day! I also wrote for my high school newspaper but then I didn’t write much for many years. I went back to college in the 1990s and wrote for the Moravian College newspaper and for the Easton Irregular, a monthly newspaper covering the arts. My biggest and most lucrative assignment during that time was a short piece in Baltimore magazine. In 1999, I started my full-time writing and editing career when I became assistant features editor at The Express-Times.

MF: I know (from personal experience) that you’re also a freelance copy editor. Could you mention why a copy editor is so important in this day of self-publishing?

 PG: We’ve all heard the stories about self-published books that could have benefited from an editor. And many of us have read some of those books. When those stories get around among readers, it can hurt the writer’s career. Anyone planning to self-publish a book should not skip this important step. A good editor is essential in making any writer’s work better.

PG: And the perennial GLVWG question: Why do you write?

Because I have something to say! Again, it’s also because I’m nosy. And if I’m interested in something, it’s likely that other people are too. But I want to be the person who writes the story.

Interview by Mitzi Flyte:
“The truth isn’t out there—it’s inside you.”

**********

Feature This – Writing Articles, will discuss how to develop ideas, find markets and pitch your ideas, article types and formats, how to conduct research and interview experts and others and how to put it all together in an interesting way. A feature article can be a short list, such as 10 Things to Do Before You Buy a House, or it can be a long piece on the latest type of architecture complete with research and multiple interviews with experts and those living and working in such structures.

Let’s Get Personal – Writing EssaysDo you have something to say you feel will resonate with other people? But how will you write it, and who will publish it? Learn the basics of writing personal essays, including what differentiates an essay from an article. We will discuss markets, how to refine your ideas, your written voice, format and length, topics, markets, and how to ensure your essay is reader-friendly.

 

Pattie Giordani is a freelance writer and editor, a contributing writer for Lehigh Valley Style and Bethlehem Press and a copy editor on two GLVWG anthologies. Her former day jobs include associate editor at a national nonprofit association and assistant features editor at The Express-Times newspaper. She speaks at writers meetings and conferences on various topics and taught nonfiction article writing and grammar courses at Northampton Community College. She and editor/published author Tina Gallagher own Libra Editorial Services, offering services for writers who want their work to be polished and professional.

Meet Jaime Saloff -Helping Authors Write More, Sell More, and Be More.

Tags

, , , , ,

jamie-saloff

Last December, we announced that Jaime Saloff will be attending The GLVWG WriteStuff Writer’s Conference™, March 24-25, 2017, with “What’s the Right Type of Publishing for my Book”, and “Self Publishing on a Budget”.

GLVWG member, Mitzi Flye, had an opportunity to interview Mitzi about her views on the writer as an entrepreneur and her business that helps boost your self-published book, Bookectomy™

**********

MF: Thank you so much for being a presenter for The Write Stuff conference. Your bio and your website seem to show that your business caters to women. Not that there’s anything wrong with that, but I wondered how that happened. Was that a conscious decision or did it “just happen”?

 

There’s two answers. The first is that it was a marketing decision. The more focused one can be in marketing, the easier it is to find and connect with a target audience. (This is also important when marketing books.) However, my younger son, who helps me with my graphics, recently said I was being sexist, so we changed the logo to include a male. (He is, of course, not pregnant like the women, but he is holding a bouncing baby book.) In addition, I guessed. I thought I worked with about 1/10th the amount of men as women over the years. But after my son’s prodding, I went and counted. Turns out I worked with about 50/50 men and women. I seem to get along very well with critical ex-military, chiropractors, psychology specialists, and cranky lawyers, where on the women side I tend to work with a lot of doctors, healers, and the metaphysically inclined. After nearly twenty-years in the business, I find I can work with almost anyone, men or women.

saloff-logo-2

Continue reading

Jordy Albert – The Booker Albert Literary Agency

Tags

, , , , ,

jordy-albert

Jordy Albert, Literary Agent and cofounder of The Booker Albert Literary Agency, will be attending the GLVWG Write Stuff Writers Conference™ , March 25, 2017. Jordy will be taking pitches for fun, witty Middle Grade, and contemporary or action/adventure (think awesome 80s movies). She’s also interested in YA contemporary romance, sci-fi, fantasy (MUST have romance), smart, sexy contemporary romance with fantastic chemistry between the characters that sparks off the pages. She is also looking for Historical Romance (she definitely has a soft spot for a fantastic Regency).

GLVWG member, Suzanne Mattaboni, had a chance to interview Jordy for what’s hot in the market these days.

*****

Q: As an agent, you provide hands-on, editorial guidance that your clients value. What is it about a manuscript—especially an imperfect one—that motivates you to invest your editorial vision, long-term? And what is it about a borderline manuscript that tips the scales against you taking it on?

A: I look for a balance between plot/narrative and character. For instance, if I love the characters but the story needs a little attention, I’d be more motivated to work on edits. If I just can’t get past a character’s attitude and/or there is unrealistic dialogue (or dialogue that just doesn’t fit)—that would really tip the scales against me deciding to work on a project.

Continue reading

Colleen Warmingham – Organizing Author Content and Business.

Tags

, ,

colleen-warminham

Colleen Warmingham, Owner of Minimologist LLC, will be presenting two sessions on How To Organize Your Business and Content, Saturday March 25, 2017, at the GLVWG Write Stuff Writers Conference™ .

GLVWG member, Judy Mehl, had an opportunity to interview Colleen, who’ll provide insight to authors with organizing the materials that support the product you sell – your writing, and a separate session to organize the back office side of things.

Interview by Judith Mehl, www.judymehl.com

*****

GLVWG: You have a unique business based on organization, yet you’ve expanded that to encompass so much more than a filing system. Would you tell us about that?

Colleen Warmingham: I’ve been a member of the National Association of Professional Organizers, and in continual training monthly, for ten years. The organization has different specialties—different ways to solve problems. Others have specialties in downsizing or hoarding. Mine is office organization. I’m certified in FreedomFiler, a home filing system, and the Evernote paper and electronic system for note taking and keeping. This area is also something dear to me—repurposing, reusing, gifting. I created the name, Minimologist, LLC. because the name reflects my core value of minimizing my impact on this precious planet and helping others do the same.

Continue reading

An Interview with Kathryn Craft

Tags

, , ,

Kathryn Craft

Kathryn Craft

Last month, we announced Kathryn Craft will be conducting one of the Friday half-day workshops to explore MAXIMIZING THE EMOTIONAL POTENTIAL OF YOUR NOVEL, and two additional working sessions on Saturday at the GLVWG WriteStuff Writers Conference™ , March 24 and 25, 2017.

GLVWG member, Tammy Burke, had the opportunity to interview Kathryn about her upcoming seminar at the conference.

*****

What a delight that you’ll be at the 2017 GLVWG “Write Stuff” Conference as a presenter. You have been a motivating inspiration for GLVWG for many many years in various capacities. We’re happy to have you!

Kathryn Craft: Thanks Tammy! It will be so fun to be back home. I attended this conference every year straight from 2000-2012, when it was my honor to host my brand new agent on the agent panel, and then returned as a presenter in 2013. I’ve missed it.

Could you tell us a little bit about what got you into the writing world? Was it when you became a freelance dance critic for the Morning Call or was it before then? What was the spark?

Kathryn Craft: In 1983, when a company I was dancing with approached The Morning Call about a review, I learned they needed a dance critic. I wrote a sample review. The editor read it and said, “Don’t write in the first person because we don’t yet know who you are. Don’t say, ‘It seemed as if’—it weakens your writing. Don’t use more than five sentences per paragraph. Can you start this weekend?”

When you  have an area of expertise and know how to string sentences together, it can sometimes be just that easy to get paid to write nonfiction.

Fifteen years later I entered the longest labor of my life when my family suffered the kind of tragedy that can make a novelist out of you: my first husband committed suicide after a day-long standoff on our idyllic little farm. In the years to come, it grew clear that for me, the medium of story would be crucial to finding hope within this darkest trial of my life.

I quickly met the first of many fiction-writing obstacles, and each came stamped with the word “humility.” I took a voluntary downgrade from the nominal pay of a dance critic and wrote fiction without pay for a decade. I learned that stringing lovely sentences was no longer enough. An informed opinion was no longer enough. Desire was not enough. I needed to make a substantial investment of time and money in a storytelling education. I quickly realized I could no longer go it alone, and came to my first GLVWG meeting in 2000.

Continue reading

Jennifer Lader Helps Authors Turn Writing into a Business

Tags

, , , , , ,

jennifer-lader

Jennifer Lader, editor and profile coach, will be helping authors turn writing into a moneymaking business at the Write Stuff Writers Conference™ on March 25, 2017.

Article by Charles Kiernan, Write Stuff Conference™ Chairman

*****

I have known Jennifer Lader for years, being part of my longest standing critique groups. I witnessed her “coming into her own” at a rather phenomenal rate. I am pleased to have her as one of the conference’s non-fiction presenters for 2017.

Jennifer Lader has developed a proprietary process for helping small businesses and sole proprietorships identify and share what they can do for others. After many years as a freelance writer and three years as the editor of what became an award-winning newspaper under her tenure, Jennifer brought her writing and business skills together to build up a successful enterprise as a contractor.

Today, she helps individuals and small businesses develop powerful and easy-to-share profiles, then get the word out.

Along with a bachelor’s degree in anthropology from Grinnell College, Jennifer has her master’s in public administration. She is the senior writer for the Center for Advanced Emotional Intelligence, marketer for Business & Community Financing Solutions, and managing editor for Architects Marketing.

She knows how to pitch stories to the media and has landed her clients in highly positive feature articles. Besides GLVWG, she is a member of the Nonfiction Authors Association and of the Lehigh Valley Storytelling Guild. Her work has been recognized with a 1st Place Keystone Press Award for niche publication and a 1st Place Simon Rockower Award for her article on the cultural impact of the television show “Bewitched.”

At the conference will be presenting two back-to-back sessions entiled, THE FINE LINE: HOW TO TURN YOUR WRITING INTO A MONEY-MAKINIG BUSINESS. You’ll come away with specific actions that you can take to launch or invigorate your freelance career.

GOAL: Get into the mindset that you can make money as a freelancer.

OBJECTIVES:

  1. Find out the number one way that you can easily promote your services, enable others to envision how you can help them, and melt away your competition (lesson 1)
  2. Learn how to think like a business person (lessons 2-7)
  3. Make plans now to stake your claim in three easy steps (lessons 8-10).

 

Wow, could we really make a living at this craft? Let Jennifer tell you how.

*****

You can contact Jennifer Lader at jennifer@jenniferlader.com. To learn more about Jennifer Lader’s process, check out her website, jenniferlader.com.

 

Vicki Selvaggio Returns to the The WriteStuff Writer’s Conference™

Tags

, , , , ,

victoria-selvaggio-2

Article by Chaz Kiernan, GLVWG WriteStuff Conference Chair

 

Vicki Selvaggio was at our Write Stuff Writer’s Conference™ last year (April 2016) as an agent, and may I add, our most sought after agent for the pitch sessions. This year she comes as a presenter (although she will take a few pitches as time allows).

I am going to share with you an email from her (edited) that pretty much says it all.

*******

Hi, Charles,

Nice to hear from you. I’ve included some presentations below, but I offer more than these. I can also customize a presentation to match the needs of your members.

Agent 101: An Inside View of Acquiring Clients

(We decided to have Vicki present this one of Friday evening, March 24, before the Social Gathering. Think party.)

As an Associate Agent and Author, Victoria Selvaggio knows firsthand that finding representation can be as hard as or even harder than becoming published. But…having a good understanding of the agent’s role, as well as your own, as the author, is just as important as advocating further, for the right agent-author relationship.

Through this presentation, “Agent 101: An Inside View of Acquiring Clients”, attendees will get a behind-the-desk look at what being an agent means for Victoria—from query letters to rejections to revision to requests to finally, representation and beyond—which will provide helpful tips on how to review your manuscript as if you were also an agent.

Continue reading

Deborah Riley-Magnus to Offer Marketing Tips for Authors.

Tags

, , , ,

deb-riley-magnus-conf-pic-sm

We are pleased to have author and success coach Deborah Riley-Magnus present on the topic of marketing at the at The GLVWG WriteStuff Writer’s Conference™, March 24-25, 2017.  She has a twenty-seven year professional background in marketing, advertising, and public relations as a writer for print, television, and radio.

Her nonfiction—Finding Author Success, Cross Marketing Magic for Authors, and Write Brain/Left Brain—focuses on helping authors by teaching them how to bridge the gap between the creative writer and the marketing author.

Deborah’s fiction is imaginative and mystical, beginning with the Twice Baked Vampire Series books 1 and 2, Cold in California and Monkey Jump. The first of a 2 part Cowboys and Angels supernatural romance saga is entitled Lucifer’s Guide. Deborah is currently working on a supernatural new adult series, The Lost Race.

As an Author Success Coach she produces several pieces monthly for various websites and online publications. She teaches online and live workshops, clinics, and boot camps. She writes an author marketing industry blog and coaches authors, one-on-one, for sales success. Deborah belongs to several writing and professional organizations.

Continue reading

Jaime Saloff to Offer Advice on Self-Publishing

Tags

, , , ,

jamiesaloff-250hr

Jamie Saloff will be one of the presenters at The GLVWG WriteStuff Writer’s Conference™, March 24-25, 2017. Her main topic for this weekend is all about self-publishing.

Having spent nearly three years researching and writing her first book, Jamie learned the disappointing reality that many authors face with the receipt of their first royalty check: although the book retailed for nearly twenty-five dollars, Jamie would only receive $1.25 per book. When an editor cut the best parts of her second book and she was paid a miserly $500 for her efforts, she became disenchanted with traditional publishing.

At this time, a new technology came on the scene — print-on-demand (POD) printing. Intrigued, Jamie dived in, and soon began helping others publish by this means.

Nearly twenty years later, Jamie speaks and coaches would-be authors helping them avoid the scams and money traps many fall prey to as they endeavor to self-publish a book. She shares insider secrets that separate the amateurs from the pros. She shows clients how to keep costs low and profits high, while stressing the importance of quality and professionalism.

Continue reading

Kathryn Craft – Maximizing The Emotional Potential of Your Novel

Tags

, ,

Kathryn Craft

Kathryn Craft

 

Kathryn Craft will be conducting one of the Friday half-day workshops to explore MAXIMIZING THE EMOTIONAL POTENTIAL OF YOUR NOVEL, and two additional working sessions on Saturday at the GLVWG WriteStuff Writers Conference™ , March 24 and 25, 2017. Kathryn writes stories that seek beauty and meaning at the edge of darkness. Rich with material for further thought or discussion, her novels make a great choice for book clubs.

Long a leader in the southeastern Pennsylvania writing scene, Kathryn served for more than a decade in a variety of positions on the boards of the Greater Lehigh Valley Writers Group and the Philadelphia Writers’ Conference, and volunteers as time allows with the Women’s Fiction Writers Association. Kathryn also hosts writing retreats for women and speaks often about writing. She writes a monthly series, “Turning Whine into Gold,” at the Writers in the Storm blog, and freelances as a developmental editor at Writing-Partner.com. She is a proud member of the Tall Poppies Writers, a marketing cooperative of women’s fiction writers.

Kathryn states a novel is, above all else, an emotional experience. From the safety of their armchairs, readers want the protagonist to take them along on a journey that will help them benefit from the process we humans fear most: change. The last thing you want is for your reader to slide your manuscript back across the desk and say, “Hmm. I remained curiously unmoved.” Part story structure, part narrative arcs, and part sentence-level examination, this three-hour class will explore craft that will help you create—within any genre—the kind of heart-thumping tension, heart-breaking consequence, and heart-warming resolution readers crave.

Continue reading